/Mission

We're on a mission to build better products, brands and perceptions for Africa, alongside inspired founders and a global community.

/Mission

We're on a mission to build better products, brands and perceptions for Africa, alongside inspired founders and a global community.

/Mission

We're on a mission to build better products, brands and perceptions for Africa, alongside inspired founders and a global community.

We build products and brands for the new generation of companies focused on Africa. We are committed to bettering perceptions of the continent through the global adoption of its brands.

We build products and brands for the new generation of companies focused on Africa. We are committed to bettering perceptions of the continent through the global adoption of its brands.

Mission Work

We want our mission as well as the inspired thoughts of those with whom we engage, to come through in our work and benefit our clients and the continent.

See our work

“As engineers and designers we help clients conceive and build physical and digital technologies, and as strategists, we also devise agile, metrics-driven paths to growth in new African markets.”

“As engineers and designers we help clients conceive and build physical and digital technologies, and as strategists, we also devise agile, metrics-driven paths to growth in new African markets.”

Learn more about products >

“We help clients craft, communicate and control their message and brand identity inline with their growth objectives. We look to the international press that has powerful reach and authority, but is still learning of Africa’s positive stories and opportunities.”

“We help clients craft, communicate and control their message and brand identity inline with their growth objectives. We look to the international press that has powerful reach and authority, but is still learning of Africa’s positive stories and opportunities.”

Learn more about narratives >

Launch Africa

We work with forward-thinking companies to build, launch and grow compelling products and brands focused on Africa; for the benefit of both clients and the continent.

Work with us

/Press

We discussed narratives with the BBC, when they asked “why African brands don’t have the same profile as Western brands?"

/Press

The founders of our client company Afrobytes were named among the 100 most creative people in business in 2018 by Fast Company.

/Press

Early client Quip raises again in 2018, $40 million to fund its efforts in building more products and dental care services.

/Press

We discussed narratives with the BBC, when they asked “why African brands don’t have the same profile as Western brands?”

/Press

The founders of our client company Afrobytes were named among the 100 most creative people in business in 2018 by Fast Company.

/Press

Early client Quip raises again in 2018, $40 million to fund its efforts in building more products and dental care services.

"Through our work we are introducing new African brands, messages and stories to global audiences, and growing a community interested in the continent’s growing consumer and technology environment."

"Through our work we are introducing new African brands, messages and stories to global audiences, and growing a community interested in the continent’s growing consumer and technology environment."

See more of our work in the news >

/Awards

In 2016 Time Magazine named our client Quip's toothbrush as one of the top 25 inventions of the year, alongside others from Tesla, Dyson, Apple and Nike... See the work >

/Awards

In 2016 Time Magazine named our client Quip's toothbrush as one of the top 25 inventions of the year, alongside others from Tesla, Dyson, Apple and Nike... See the work >

/Awards

In 2016 Time Magazine named our client Quip's toothbrush as one of the top 25 inventions of the year, alongside others from Tesla, Dyson, Apple and Nike... See the work >

Work with us

We build award-winning products, compelling stories and growth-oriented brand strategies, for the new generation of Africa-focused companies.

Work with us

Media enquiries

We actively converse on next-gen brands, technology and the emerging consumer in Africa. Get in touch for interview or speaking requests.

Speak with us

Join the team

As a growing company we love to hear from great engineers, designers, communicators and Africa passion-isters,  whether or not we have an opening.

See openings

Work with us

We build award-winning products, compelling stories and growth-oriented brand strategies, for the new generation of Africa-focused companies.

Work with us

Media enquiries

We actively converse on next-gen brands, technology and the emerging consumer in Africa. Get in touch for interview or speaking requests.

Speak with us

Join the team

As a growing company we love to hear from great engineers, designers, communicators and Africa passion-isters,  whether or not we have an opening.

See openings