We believe Africa’s future image will be shaped by the brands it produces, and their ability to move global audiences. We are an entrepreneurial team of engineers, designers, strategists and storytellers, who are eager to build them.
We believe Africa’s future image will be shaped by the brands it produces, and their ability to move global audiences. We are an entrepreneurial team of engineers, designers, strategists and storytellers, who are eager to build them.







In Ideation we work with Africa-focused founders and entrepreneurial investors to sense-check and crystalise their digital and physical ideas. Using strategy, communication, design and engineering, we help them move from notions to a clear product prototype and visual brand.
In Ideation we work with Africa-focused founders and entrepreneurial investors to sense-check and crystalise their digital and physical ideas. Using strategy, communication, design and engineering, we help them move from notions to a clear product prototype and visual brand.






In Growth we work with founders to go from concept, prototype and design to digital or physical minimum viable product and beta launch. We choose to work more like co-founders than a consultancy team, and combine our expertise and industry experiences to get to launch.
In Growth we work with founders to go from concept, prototype and design to digital or physical minimum viable product and beta launch. We choose to work more like co-founders than a consultancy team, and combine our expertise and industry experiences to get to launch.






In Traction we work with founders to go from an MVP and beta launch, a full commercial product and launch. With our mission in mind we strategically build the campaigns and brand experiences aimed at attracting consumers and stimulating word-of-mouth. We also help founders to hire the talent that can continue our work past growth.
In Traction we work with founders to go from an MVP and beta launch, a full commercial product and launch. With our mission in mind we strategically build the campaigns and brand experiences aimed at attracting consumers and stimulating word-of-mouth. We also help founders to hire the talent that can continue our work past growth.
Build with us
We are an entrepreneurial team of engineers, designers, strategists and storytellers, who are on a mission to work with like-minded Africa-focused founders, to build better products, better brands and better perceptions for Africa.